While India has long been a preferred global service hub, it is also emerging as a strong manufacturing powerhouse under initiatives like the ‘Make in India’ campaign. Experts believe it’s only a matter of time before ‘Make in India’ evolves to mean ‘Designed in India’—where innovation and creativity take center stage. The design degrees at PES University equip students with the skills to conceptualize and create both tangible and intangible products, empowering them to contribute meaningfully to this national movement and position India as a global design leader.
If you appreciate arts and crafts, have dabbled in them successfully, and often wonder why such creative skills aren’t central to mainstream careers, then pursuing a design degree could be your first step forward. More specifically, if you’ve nurtured a constructive discontent—thinking why the products you see around could be better in usability, appeal, or affordability, and you find yourself coming up with alternatives—Product Design could be your calling. Similarly, if you envision ways to improve interactions between humans and their environments, Interaction Design might be the path for you. If you are passionate about aesthetics, fabrics, and creating apparel that blends creativity with functionality, Fashion Design opens doors to a vibrant and dynamic industry. The growing emphasis on smart initiatives and digital experiences also increases the demand for Interaction Design and Communication Design professionals.
Recognizing the transformative power of design to bridge technology, engineering, and the arts, PES University offers a Bachelor of Design (B.Des) program that nurtures creative thinkers and innovators. This four-year undergraduate program provides specializations in Product Design, Interaction Design, Communication Design, and Fashion Design, equipping students with the skills to thrive in a rapidly evolving, design-driven world.
Design Santhe is an exciting annual event that gives students the opportunity to showcase and sell their design creations to the public. This unique platform not only provides students with valuable exposure but also allows them to validate their designs by engaging directly with customers who purchase their products.
Through participation in Design Santhe, students gain critical insights into the business aspects of design, including product pricing, marketing strategies, sales techniques, and customer interaction. The event fosters an entrepreneurial mindset, helping students bridge the gap between creativity and business. This hands-on experience plays a key role in shaping the next generation of designpreneurs, equipping them with the skills and confidence to thrive in both the design and business worlds.
Ample space is available for facilities that enable students to ideate, explore novel concepts, digitize these to simulate appearance and performance under different test situations and prototype concepts as feasible.
